/*
Theme Name: The Consultancy Group
Theme URI: https://theconsultancygroup.co
Author: The Consultancy Group
Author URI: https://theconsultancygroup.co
Description: Custom theme for The Consultancy Group — marketing and communications advisory firm.
Version: 1.6.0
License: GNU General Public License v2 or later
License URI: http://www.gnu.org/licenses/gpl-2.0.html
Text Domain: tcg
Tags: business, consulting, custom
*/

/* ─── TOKENS ──────────────────────────────────────────── */
:root {
  --black:   #0d0d0d;
  --black2:  #2a2a2a;
  --black3:  #555551;
  --gray:    #888884;
  --gray-l:  #f0f0ee;
  --gray-m:  #e0e0dc;
  --white:   #ffffff;
  --blue:    #3f63f0;
  --blue-d:  #2d4fd4;
  --blue-l:  #eaeffd;
  --blue-m:  #c5d0fa;
  --rule:    rgba(13,13,13,0.10);
  --font:    'Poppins', system-ui, sans-serif;
}

/* ─── RESET ───────────────────────────────────────────── */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
body {
  font-family: var(--font);
  background: var(--white);
  color: var(--black);
  font-size: 16px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; height: auto; display: block; }
a { color: var(--blue); text-decoration: none; }
a:hover { color: var(--blue-d); }
button { cursor: pointer; font-family: var(--font); }

/* ─── TYPOGRAPHY ──────────────────────────────────────── */
h1, h2, h3, h4, h5, h6 {
  font-family: var(--font);
  color: var(--black);
  line-height: 1.1;
  font-weight: 600;
}
h1 { font-size: clamp(36px, 5vw, 52px); }
h2 { font-size: clamp(28px, 4vw, 38px); }
h3 { font-size: clamp(20px, 3vw, 26px); }
p { margin-bottom: 1.2rem; color: var(--black3); font-size: 15px; line-height: 1.75; }
p:last-child { margin-bottom: 0; }
em { font-style: italic; color: var(--blue); }

/* ─── LAYOUT ──────────────────────────────────────────── */
.container { max-width: 1200px; margin: 0 auto; padding: 0 56px; }
.section { padding: 72px 56px; }
.section-tag { font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--blue); margin-bottom: 12px; }
.section-title { font-size: clamp(28px, 4vw, 36px); color: var(--black); margin-bottom: 10px; font-weight: 600; }
.section-sub { font-size: 15px; color: var(--black3); line-height: 1.7; max-width: 560px; margin-bottom: 48px; }

/* ─── BUTTONS ─────────────────────────────────────────── */
.btn-blue  { display: inline-block; background: var(--blue); color: #fff; border: none; padding: 13px 28px; font-size: 13px; font-weight: 600; letter-spacing: .04em; border-radius: 3px; transition: background .15s; }
.btn-blue:hover  { background: var(--blue-d); color: #fff; }
.btn-black { display: inline-block; background: var(--black); color: #fff; border: none; padding: 13px 28px; font-size: 13px; font-weight: 600; letter-spacing: .04em; border-radius: 3px; }
.btn-black:hover { background: var(--black2); color: #fff; }
.btn-outline { display: inline-block; background: transparent; color: var(--black); border: 1px solid var(--rule); padding: 12px 24px; font-size: 13px; font-weight: 500; border-radius: 3px; transition: border-color .15s; }
.btn-outline:hover { border-color: var(--black); color: var(--black); }
.btn-outline-w { display: inline-block; background: transparent; color: rgba(255,255,255,.8); border: 1px solid rgba(255,255,255,.25); padding: 12px 24px; font-size: 13px; font-weight: 500; border-radius: 3px; }
.btn-white  { display: inline-block; background: #fff; color: var(--blue); border: none; padding: 13px 28px; font-size: 13px; font-weight: 700; letter-spacing: .03em; border-radius: 3px; }
.btn-white:hover { background: var(--gray-l); color: var(--blue); }

/* ─── SITE HEADER / NAV ───────────────────────────────── */
#site-header {
  position: sticky; top: 0; z-index: 100;
  background: var(--white);
  border-bottom: 1px solid var(--rule);
}
#site-header .inner {
  display: flex; align-items: center; justify-content: space-between;
  padding: 18px 56px;
}
.site-logo { font-size: 15px; font-weight: 600; color: var(--black); text-decoration: none; letter-spacing: .02em; }
.site-logo:hover { color: var(--black); }
.site-nav { display: flex; gap: 32px; align-items: center; }
.site-nav a { font-size: 13px; font-weight: 500; color: var(--black3); text-decoration: none; transition: color .15s; }
.site-nav a:hover { color: var(--black); }
.site-nav .nav-cta { background: var(--blue); color: #fff; padding: 9px 22px; border-radius: 3px; font-weight: 600; }
.site-nav .nav-cta:hover { background: var(--blue-d); color: #fff; }
.menu-toggle { display: none; background: none; border: none; padding: 8px; cursor: pointer; }
.menu-toggle span { display: block; width: 22px; height: 2px; background: var(--black); margin: 4px 0; border-radius: 2px; transition: all .2s; }

/* ─── SITE FOOTER ─────────────────────────────────────── */
#site-footer { background: var(--black); padding: 56px; border-top: 1px solid rgba(255,255,255,.06); }
.footer-inner { display: grid; grid-template-columns: 1.4fr 1fr 1fr; gap: 48px; }
.footer-tagline { font-size: 21px; font-weight: 600; color: #fff; line-height: 1.4; margin-bottom: 12px; }
.footer-contact { font-size: 13px; color: rgba(255,255,255,.35); line-height: 1.9; }
.footer-col-label { font-size: 10px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: rgba(255,255,255,.22); margin-bottom: 16px; }
.footer-links { display: flex; flex-direction: column; gap: 10px; }
.footer-links a { font-size: 13px; color: rgba(255,255,255,.5); text-decoration: none; transition: color .15s; }
.footer-links a:hover { color: #fff; }
.footer-bottom { border-top: 1px solid rgba(255,255,255,.06); margin-top: 40px; padding-top: 20px; display: flex; justify-content: space-between; align-items: center; }
.footer-copy { font-size: 12px; color: rgba(255,255,255,.2); }
.footer-bottom-links { display: flex; gap: 20px; }
.footer-bottom-links a { font-size: 12px; color: rgba(255,255,255,.25); text-decoration: none; }
.footer-bottom-links a:hover { color: rgba(255,255,255,.6); }

/* ─── TRUST BAR ───────────────────────────────────────── */
.trust-bar { display: flex; border-bottom: 1px solid var(--rule); }
.trust-item { flex: 1; padding: 15px 24px; font-size: 12px; color: var(--gray); border-right: 1px solid var(--rule); letter-spacing: .02em; text-align: center; }
.trust-item:last-child { border-right: none; }
.trust-item strong { color: var(--black); font-weight: 600; }

/* ─── HERO (HOMEPAGE) ─────────────────────────────────── */
.hp-hero { display: grid; grid-template-columns: 1fr 420px; min-height: 540px; border-bottom: 1px solid var(--rule); }
.hp-hero-left { padding: 80px 56px; display: flex; flex-direction: column; justify-content: center; border-right: 1px solid var(--rule); }
.hp-eyebrow { font-size: 11px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--blue); margin-bottom: 20px; }
.hp-h1 { font-size: clamp(36px, 4.5vw, 52px); line-height: 1.05; margin-bottom: 24px; max-width: 520px; }
.hp-lead { font-size: 16px; line-height: 1.7; color: var(--black3); max-width: 420px; margin-bottom: 36px; }
.hp-actions { display: flex; gap: 12px; align-items: center; flex-wrap: wrap; }
.hp-hero-right { background: var(--black); padding: 56px 48px; display: flex; flex-direction: column; justify-content: center; }
.hp-stat-eyebrow { font-size: 10px; letter-spacing: .12em; text-transform: uppercase; color: rgba(255,255,255,.3); margin-bottom: 36px; }
.hp-stat { padding-bottom: 28px; margin-bottom: 28px; border-bottom: 1px solid rgba(255,255,255,.08); }
.hp-stat:last-child { border-bottom: none; padding-bottom: 0; margin-bottom: 0; }
.hp-stat-num { font-size: 44px; font-weight: 600; color: var(--white); line-height: 1; margin-bottom: 6px; }
.hp-stat-num span { color: var(--blue); }
.hp-stat-desc { font-size: 13px; color: rgba(255,255,255,.45); line-height: 1.55; margin: 0; }

/* ─── SERVICES GRID ───────────────────────────────────── */
.services-grid { display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 1px; background: var(--rule); border: 1px solid var(--rule); }
.svc-card { background: var(--white); padding: 40px 36px; transition: background .15s; position: relative; }
.svc-card:hover { background: var(--gray-l); }
.svc-card.featured { background: var(--blue); }
.svc-card.featured:hover { background: var(--blue-d); }
.svc-num { font-size: 11px; font-weight: 600; letter-spacing: .1em; color: var(--gray); margin-bottom: 20px; }
.svc-card.featured .svc-num { color: rgba(255,255,255,.4); }
.svc-title { font-size: 22px; font-weight: 600; color: var(--black); margin-bottom: 12px; line-height: 1.2; }
.svc-card.featured .svc-title { color: #fff; }
.svc-desc { font-size: 13px; color: var(--black3); line-height: 1.65; margin-bottom: 24px; }
.svc-card.featured .svc-desc { color: rgba(255,255,255,.65); }
.svc-link { font-size: 12px; font-weight: 600; color: var(--blue); letter-spacing: .04em; text-transform: uppercase; }
.svc-card.featured .svc-link { color: rgba(255,255,255,.8); }
.svc-tag { position: absolute; top: 16px; right: 16px; background: var(--black); color: #fff; font-size: 10px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; padding: 3px 8px; border-radius: 2px; }

/* ─── TESTIMONIALS ────────────────────────────────────── */
.testimonials { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-top: 48px; }
.testi { background: var(--white); border: 1px solid var(--rule); padding: 32px; }
.testi.featured { border-left: 3px solid var(--blue); }
.testi-quote { font-size: 17px; font-weight: 400; line-height: 1.6; color: var(--black); margin-bottom: 24px; font-style: italic; }
.testi-author { display: flex; align-items: center; gap: 12px; }
.testi-avatar { width: 36px; height: 36px; border-radius: 50%; background: var(--blue); display: flex; align-items: center; justify-content: center; font-size: 12px; font-weight: 700; color: #fff; flex-shrink: 0; }
.testi-name { font-size: 13px; font-weight: 600; color: var(--black); }
.testi-role { font-size: 12px; color: var(--gray); }

/* ─── INDUSTRIES ──────────────────────────────────────── */
.industries-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 1px; background: var(--rule); border: 1px solid var(--rule); margin-top: 48px; }
.industries-grid .ind-card { background: var(--white); padding: 28px 24px; }
.industries-grid .ind-name { font-size: 14px; font-weight: 600; color: var(--black); margin-bottom: 6px; }
.industries-grid .ind-desc { font-size: 12px; color: var(--gray); line-height: 1.5; }

/* ─── AUDIT CTA ───────────────────────────────────────── */
.audit-cta { background: var(--black); padding: 72px 56px; display: grid; grid-template-columns: 1fr 1fr; gap: 56px; align-items: center; }
.audit-label { font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: rgba(255,255,255,.3); margin-bottom: 12px; }
.audit-title { font-size: clamp(26px, 3vw, 36px); font-weight: 600; color: #fff; line-height: 1.2; margin-bottom: 14px; }
.audit-desc { font-size: 15px; color: rgba(255,255,255,.55); line-height: 1.7; margin: 0; }
.audit-points { display: flex; flex-direction: column; gap: 14px; margin-bottom: 28px; }
.audit-pt { display: flex; gap: 12px; align-items: flex-start; font-size: 14px; color: rgba(255,255,255,.7); line-height: 1.5; }
.audit-dot { width: 18px; height: 18px; border-radius: 50%; background: var(--blue); display: flex; align-items: center; justify-content: center; flex-shrink: 0; margin-top: 1px; font-size: 10px; color: #fff; font-weight: 700; }

/* ─── PAGE HERO (inner pages) ─────────────────────────── */
.page-hero-dark { background: var(--black); padding: 80px 56px 0; }
.page-hero-blue { background: var(--blue); padding: 80px 56px 0; }
.page-hero-grid { display: grid; grid-template-columns: 1fr 380px; gap: 64px; align-items: end; }
.breadcrumb { font-size: 11px; letter-spacing: .1em; text-transform: uppercase; color: rgba(255,255,255,.25); margin-bottom: 18px; }
.breadcrumb span { color: rgba(255,255,255,.5); }
.page-tag-light { font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--blue); margin-bottom: 16px; }
.page-tag-white { font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: rgba(255,255,255,.55); margin-bottom: 16px; }
.page-h1-white { font-size: clamp(34px, 4.5vw, 50px); color: #fff; line-height: 1.05; margin-bottom: 22px; }
.page-lead-white { font-size: 15px; color: rgba(255,255,255,.6); line-height: 1.72; margin-bottom: 36px; max-width: 480px; }
.page-actions { display: flex; gap: 12px; padding-bottom: 64px; flex-wrap: wrap; }

/* ─── STAT BOX (hero right panel) ────────────────────── */
.hero-stat-box { background: rgba(63,99,240,.12); border: 1px solid rgba(63,99,240,.25); padding: 36px; }
.c-stat-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.c-stat { padding: 18px; background: rgba(255,255,255,.04); border: 1px solid rgba(255,255,255,.06); }
.c-stat-num { font-size: 36px; font-weight: 600; color: #fff; line-height: 1; margin-bottom: 6px; }
.c-stat-num span { color: var(--blue); }
.c-stat-label { font-size: 12px; color: rgba(255,255,255,.35); line-height: 1.4; margin: 0; }

/* ─── REALITY STRIP ───────────────────────────────────── */
.reality-strip { background: var(--blue); padding: 18px 56px; display: flex; gap: 0; }
.r-item { flex: 1; display: flex; align-items: center; gap: 10px; padding: 0 20px; border-right: 1px solid rgba(255,255,255,.18); }
.r-item:first-child { padding-left: 0; }
.r-item:last-child { border-right: none; }
.r-dot { width: 5px; height: 5px; border-radius: 50%; background: rgba(255,255,255,.6); flex-shrink: 0; }
.r-text { font-size: 12px; color: rgba(255,255,255,.85); line-height: 1.4; margin: 0; }
.r-text strong { color: #fff; font-weight: 600; }

/* ─── SERVICE TIERS ───────────────────────────────────── */
.tiers { display: flex; flex-direction: column; gap: 1px; background: var(--rule); border: 1px solid var(--rule); }
.tier { background: var(--white); display: grid; grid-template-columns: 260px 1fr 160px; align-items: stretch; transition: background .15s; }
.tier:hover { background: var(--gray-l); }
.tier-l { padding: 32px 28px; border-right: 1px solid var(--rule); }
.tier-badge { display: inline-block; font-size: 10px; font-weight: 700; letter-spacing: .07em; text-transform: uppercase; padding: 3px 9px; border-radius: 2px; margin-bottom: 12px; }
.badge-blue { background: var(--blue-l); color: var(--blue); }
.badge-gray { background: var(--gray-l); color: var(--black3); }
.badge-blk  { background: var(--black); color: #fff; }
.tier-name { font-size: 19px; font-weight: 600; color: var(--black); margin-bottom: 6px; line-height: 1.2; }
.tier-price { font-size: 12px; color: var(--gray); }
.tier-price strong { color: var(--black3); font-weight: 600; }
.tier-b { padding: 32px 36px; }
.tier-desc { font-size: 13px; color: var(--black3); line-height: 1.65; margin-bottom: 16px; }
.tier-pts { display: flex; flex-direction: column; gap: 7px; }
.tier-pt { display: flex; gap: 9px; align-items: flex-start; font-size: 12px; color: var(--black3); line-height: 1.4; }
.tier-ck { width: 15px; height: 15px; border-radius: 50%; background: var(--blue); display: flex; align-items: center; justify-content: center; flex-shrink: 0; margin-top: 1px; }
.tier-ck svg { width: 7px; height: 7px; fill: none; stroke: #fff; stroke-width: 2; }
.tier-r { padding: 32px 24px; border-left: 1px solid var(--rule); display: flex; align-items: center; justify-content: flex-end; }
.tier-btn { background: var(--black); color: #fff; border: none; padding: 10px 18px; font-size: 12px; font-weight: 600; letter-spacing: .04em; border-radius: 3px; cursor: pointer; white-space: nowrap; font-family: var(--font); }
.tier-btn.out { background: transparent; color: var(--black); border: 1px solid var(--rule); }

/* ─── COMPARE TABLE ───────────────────────────────────── */
.compare { display: grid; grid-template-columns: 1fr 1fr; gap: 1px; background: var(--rule); border: 1px solid var(--rule); }
.cmp-col { background: var(--white); padding: 32px; }
.cmp-col.dark { background: var(--black); }
.cmp-hdr { font-size: 11px; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--gray); margin-bottom: 18px; }
.cmp-col.dark .cmp-hdr { color: rgba(255,255,255,.25); }
.cmp-item { display: flex; gap: 10px; align-items: flex-start; margin-bottom: 12px; font-size: 13px; color: var(--black3); line-height: 1.5; }
.cmp-col.dark .cmp-item { color: rgba(255,255,255,.55); }
.cmp-x { color: #e04040; font-weight: 700; flex-shrink: 0; }
.cmp-ck { color: var(--blue); font-weight: 700; flex-shrink: 0; }
.cmp-col.dark .cmp-ck { color: #7da8ff; }

/* ─── FRACTIONAL CMO ──────────────────────────────────── */
.fcmo-box { background: rgba(0,0,0,.18); border: 1px solid rgba(255,255,255,.15); padding: 36px; }
.vs-lbl { font-size: 10px; letter-spacing: .1em; text-transform: uppercase; color: rgba(255,255,255,.3); margin-bottom: 22px; }
.vs-row { display: flex; align-items: flex-start; gap: 14px; margin-bottom: 18px; padding-bottom: 18px; border-bottom: 1px solid rgba(255,255,255,.1); }
.vs-row:last-of-type { border-bottom: none; margin-bottom: 18px; }
.vs-num { font-size: 32px; font-weight: 600; color: #fff; min-width: 80px; line-height: 1; }
.vs-text { font-size: 13px; color: rgba(255,255,255,.5); line-height: 1.5; padding-top: 4px; margin: 0; }
.vs-hl { background: rgba(255,255,255,.08); border-left: 2px solid rgba(255,255,255,.25); padding: 14px 16px; font-size: 13px; color: rgba(255,255,255,.6); line-height: 1.6; font-style: italic; }
.models { display: grid; grid-template-columns: 1fr 1fr; gap: 1px; background: var(--rule); border: 1px solid var(--rule); }
.model { background: var(--white); padding: 44px 40px; border-right: 1px solid var(--rule); }
.model:last-child { border-right: none; }
.model-num { font-size: 10px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--gray); margin-bottom: 18px; }
.model-title { font-size: 23px; font-weight: 600; color: var(--black); margin-bottom: 8px; line-height: 1.2; }
.model-dur { display: inline-block; font-size: 11px; font-weight: 600; padding: 4px 10px; background: var(--blue-l); color: var(--blue); border-radius: 2px; margin-bottom: 16px; letter-spacing: .03em; }
.model-desc { font-size: 13px; color: var(--black3); line-height: 1.65; margin-bottom: 24px; }
.tl { border: 1px solid var(--rule); }
.tl-row { display: grid; grid-template-columns: 88px 1fr; border-bottom: 1px solid var(--rule); }
.tl-row:last-child { border-bottom: none; }
.tl-week { padding: 11px 12px; font-size: 11px; font-weight: 600; color: var(--gray); background: var(--gray-l); border-right: 1px solid var(--rule); display: flex; align-items: center; }
.tl-text { padding: 11px 14px; font-size: 12px; color: var(--black3); line-height: 1.4; display: flex; align-items: center; }
.del-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 1px; background: var(--rule); border: 1px solid var(--rule); margin-top: 48px; }
.del-card { background: var(--white); padding: 30px 26px; }
.del-icon { width: 30px; height: 30px; background: var(--blue); border-radius: 3px; display: flex; align-items: center; justify-content: center; margin-bottom: 14px; }
.del-icon svg { width: 15px; height: 15px; fill: none; stroke: #fff; stroke-width: 1.8; }
.del-title { font-size: 13px; font-weight: 600; color: var(--black); margin-bottom: 7px; }
.del-desc { font-size: 12px; color: var(--black3); line-height: 1.6; margin: 0; }
.ai-pov-strip { display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 1px; background: rgba(255,255,255,.08); border: 1px solid rgba(255,255,255,.08); border-top: none; }
.ai-pov-col { background: var(--black); padding: 28px 32px; }
.ai-pov-col:not(:first-child) { background: rgba(255,255,255,.04); border-left: 1px solid rgba(255,255,255,.08); }
.ai-pov-eyebrow { font-size: 10px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--blue); margin-bottom: 10px; }
.ai-pov-title { font-size: 19px; font-weight: 600; color: #fff; line-height: 1.25; }
.ai-pov-sub { font-size: 12px; font-weight: 600; color: rgba(255,255,255,.5); margin-bottom: 8px; }
.ai-pov-text { font-size: 13px; color: rgba(255,255,255,.45); line-height: 1.65; margin: 0; }
.pricing-cols { display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 1px; background: var(--rule); border: 1px solid var(--rule); margin-top: 28px; }
.price-col { background: var(--white); padding: 32px 28px; }
.price-col.feat { background: var(--black); }
.p-lbl { font-size: 10px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--gray); margin-bottom: 14px; }
.price-col.feat .p-lbl { color: rgba(255,255,255,.3); }
.p-name { font-size: 19px; font-weight: 600; color: var(--black); margin-bottom: 6px; }
.price-col.feat .p-name { color: #fff; }
.p-range { font-size: 22px; font-weight: 600; color: var(--blue); margin-bottom: 5px; }
.price-col.feat .p-range { color: #7da8ff; }
.p-note { font-size: 12px; color: var(--gray); margin-bottom: 18px; line-height: 1.4; }
.price-col.feat .p-note { color: rgba(255,255,255,.3); }
.p-items { display: flex; flex-direction: column; gap: 7px; }
.p-item { font-size: 12px; color: var(--black3); display: flex; gap: 8px; line-height: 1.4; }
.price-col.feat .p-item { color: rgba(255,255,255,.5); }
.p-dot { color: var(--blue); font-weight: 700; flex-shrink: 0; }
.price-col.feat .p-dot { color: #7da8ff; }

/* ─── TEAM ────────────────────────────────────────────── */
.founders { display: grid; grid-template-columns: 1fr 1fr; gap: 1px; background: var(--rule); border: 1px solid var(--rule); }
.founder { background: var(--white); display: grid; grid-template-columns: 200px 1fr; }
.f-img { background: var(--gray-l); border-right: 1px solid var(--rule); display: flex; flex-direction: column; align-items: center; justify-content: center; min-height: 300px; gap: 8px; }
.f-img img { width: 100%; height: 100%; object-fit: cover; }
.f-init { width: 64px; height: 64px; border-radius: 50%; background: var(--black); display: flex; align-items: center; justify-content: center; font-size: 22px; font-weight: 600; color: #fff; }
.f-img-note { font-size: 10px; color: var(--gray); letter-spacing: .05em; }
.f-body { padding: 32px 28px; display: flex; flex-direction: column; }
.f-role { font-size: 10px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--blue); margin-bottom: 8px; }
.f-name { font-size: 24px; font-weight: 600; color: var(--black); margin-bottom: 3px; }
.f-title-role { font-size: 12px; color: var(--gray); margin-bottom: 16px; }
.f-bio { font-size: 13px; color: var(--black3); line-height: 1.72; margin-bottom: 20px; }
.f-tags { display: flex; flex-wrap: wrap; gap: 5px; margin-bottom: 18px; }
.f-tag { font-size: 11px; padding: 3px 9px; background: var(--blue-l); color: var(--blue); border-radius: 2px; font-weight: 500; }
.f-li { display: inline-flex; align-items: center; gap: 6px; font-size: 12px; font-weight: 600; color: var(--blue); text-decoration: none; }
.f-li svg { width: 13px; height: 13px; fill: currentColor; }
.team-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 1px; background: var(--rule); border: 1px solid var(--rule); margin-top: 40px; }
.tm-card { background: var(--white); padding: 26px 22px; }
.tm-av { width: 44px; height: 44px; border-radius: 50%; background: var(--black3); display: flex; align-items: center; justify-content: center; font-size: 15px; font-weight: 600; color: #fff; margin-bottom: 12px; }
.tm-name { font-size: 14px; font-weight: 600; color: var(--black); margin-bottom: 2px; }
.tm-title-role { font-size: 12px; color: var(--gray); margin-bottom: 10px; }
.tm-note { font-size: 12px; color: var(--black3); line-height: 1.6; margin: 0; }
.phil-strip { background: var(--black); padding: 64px 56px; display: grid; grid-template-columns: 1fr 1fr; gap: 56px; }
.phil-q { font-size: 26px; font-weight: 400; color: #fff; line-height: 1.45; font-style: italic; margin-bottom: 14px; }
.phil-q em { color: var(--blue); font-style: normal; }
.phil-attr { font-size: 11px; color: rgba(255,255,255,.3); letter-spacing: .06em; text-transform: uppercase; }
.phil-pts { display: flex; flex-direction: column; gap: 20px; }
.phil-pt { padding-left: 18px; border-left: 2px solid rgba(63,99,240,.3); }
.phil-pt-title { font-size: 13px; font-weight: 600; color: rgba(255,255,255,.75); margin-bottom: 4px; }
.phil-pt-text { font-size: 12px; color: rgba(255,255,255,.4); line-height: 1.6; margin: 0; }

/* ─── CASE STUDY ──────────────────────────────────────── */
.cs-results { display: grid; grid-template-columns: 1fr 1fr 1fr; gap: 1px; background: var(--rule); border: 1px solid var(--rule); }
.cs-result { background: var(--black); padding: 32px 28px; }
.cs-result.blue { background: var(--blue); }
.cs-r-num { font-size: 44px; font-weight: 600; color: #fff; line-height: 1; margin-bottom: 8px; }
.cs-r-label { font-size: 12px; color: rgba(255,255,255,.45); line-height: 1.45; margin: 0; }
.cs-body-grid { display: grid; grid-template-columns: 1fr 264px; gap: 56px; padding: 64px 56px; }
.cs-sec { margin-bottom: 44px; }
.cs-sec-lbl { font-size: 10px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--blue); margin-bottom: 9px; }
.cs-sec-title { font-size: 22px; font-weight: 600; color: var(--black); margin-bottom: 12px; }
.cs-text { font-size: 14px; color: var(--black3); line-height: 1.78; }
.cs-pullquote { border-left: 3px solid var(--blue); padding: 18px 22px; background: var(--blue-l); margin: 28px 0; font-size: 17px; font-weight: 400; color: var(--black); line-height: 1.55; font-style: italic; }
.cs-pullquote cite { display: block; margin-top: 10px; font-size: 11px; font-style: normal; color: var(--gray); letter-spacing: .04em; }
.cs-sidebar { position: sticky; top: 80px; display: flex; flex-direction: column; gap: 14px; }
.cs-sb-card { background: var(--gray-l); border: 1px solid var(--rule); padding: 22px; }
.cs-sb-title { font-size: 10px; font-weight: 600; color: var(--black); margin-bottom: 10px; text-transform: uppercase; letter-spacing: .07em; }
.cs-sb-items { display: flex; flex-direction: column; gap: 7px; }
.cs-sb-item { font-size: 12px; color: var(--black3); display: flex; gap: 7px; line-height: 1.4; }
.cs-sb-dot { color: var(--blue); font-weight: 700; flex-shrink: 0; }
.cs-cta-box { background: var(--black); padding: 24px; }
.cs-cta-title { font-size: 17px; font-weight: 600; color: #fff; margin-bottom: 10px; line-height: 1.35; }
.cs-cta-sub { font-size: 12px; color: rgba(255,255,255,.4); margin-bottom: 16px; line-height: 1.5; }

/* ── Case Study archive grid ── */
.cs-arch-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 40px; }
.cs-arch-card { display: flex; flex-direction: column; background: var(--white); border: 1px solid var(--rule); border-radius: 10px; padding: 28px 26px; text-decoration: none; transition: border-color .15s, box-shadow .15s, transform .15s; }
.cs-arch-card:hover { border-color: var(--blue); box-shadow: 0 8px 24px rgba(0,0,0,.06); transform: translateY(-2px); }
.cs-arch-cat { font-size: 10px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; color: var(--blue); margin-bottom: 12px; }
.cs-arch-title { font-size: 18px; font-weight: 600; color: var(--black); line-height: 1.3; margin-bottom: 10px; }
.cs-arch-desc { font-size: 13px; color: var(--black3); line-height: 1.65; flex: 1; margin: 0 0 18px; }
.cs-arch-cta { font-size: 12px; font-weight: 600; letter-spacing: .03em; text-transform: uppercase; color: var(--blue); margin-top: auto; }
.footer-social { display: flex; gap: 14px; margin-top: 20px; }
.footer-social a { color: rgba(255,255,255,.5); transition: color .15s; display: inline-flex; }
.footer-social a:hover { color: #fff; }
@media(max-width:1000px){ .cs-arch-grid { grid-template-columns: 1fr 1fr; } }
@media(max-width:640px){ .cs-arch-grid { grid-template-columns: 1fr; } }

/* ─── BLOG ────────────────────────────────────────────── */
.blog-hero { padding: 60px 56px; border-bottom: 1px solid var(--rule); display: grid; grid-template-columns: 1fr 340px; gap: 56px; align-items: end; }
.blog-eyebrow { font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--blue); margin-bottom: 14px; }
.blog-h1 { font-size: clamp(32px, 4vw, 46px); font-weight: 600; color: var(--black); line-height: 1.08; margin-bottom: 14px; }
.blog-desc { font-size: 15px; color: var(--black3); line-height: 1.7; max-width: 480px; margin: 0; }
.blog-subscribe { background: var(--gray-l); border: 1px solid var(--rule); padding: 28px; }
.sub-label { font-size: 11px; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--gray); margin-bottom: 8px; }
.sub-title { font-size: 18px; font-weight: 600; color: var(--black); margin-bottom: 10px; line-height: 1.3; }
.sub-desc { font-size: 13px; color: var(--black3); line-height: 1.55; margin-bottom: 18px; }
.sub-form { display: flex; gap: 8px; }
.sub-input { flex: 1; padding: 10px 14px; border: 1px solid var(--rule); border-radius: 3px; font-family: var(--font); font-size: 13px; background: #fff; outline: none; }
.sub-input:focus { border-color: var(--blue); }
.sub-btn { background: var(--blue); color: #fff; border: none; padding: 10px 18px; border-radius: 3px; font-family: var(--font); font-size: 13px; font-weight: 600; cursor: pointer; white-space: nowrap; }
.sub-note { font-size: 11px; color: var(--gray); margin-top: 8px; }
.cat-filter { display: flex; gap: 8px; align-items: center; padding: 18px 56px; border-bottom: 1px solid var(--rule); overflow-x: auto; }
.cat-label { font-size: 11px; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--gray); margin-right: 8px; flex-shrink: 0; }
.cat-pill { padding: 6px 16px; border-radius: 20px; font-size: 12px; font-weight: 500; border: 1px solid var(--rule); background: #fff; color: var(--black3); cursor: pointer; white-space: nowrap; text-decoration: none; transition: all .15s; }
.cat-pill:hover, .cat-pill.active { background: var(--blue); color: #fff; border-color: var(--blue); }
.cat-pill.highlighted { border-color: var(--blue); color: var(--blue); font-weight: 600; }
.post-grid { display: grid; grid-template-columns: repeat(3,1fr); gap: 1px; background: var(--rule); border-bottom: 1px solid var(--rule); }
.post-card { background: #fff; display: flex; flex-direction: column; transition: background .15s; cursor: pointer; }
.post-card:hover { background: var(--gray-l); }
.pc-img { background: var(--gray-l); height: 180px; display: flex; align-items: center; justify-content: center; border-bottom: 1px solid var(--rule); position: relative; overflow: hidden; }
.pc-img img { width: 100%; height: 100%; object-fit: cover; }
.pc-cat-badge { position: absolute; top: 12px; left: 12px; font-size: 10px; font-weight: 700; letter-spacing: .07em; text-transform: uppercase; padding: 3px 8px; border-radius: 2px; }
.badge-blue-sm { background: var(--blue-l); color: var(--blue); }
.badge-blk-sm { background: var(--black); color: #fff; }
.badge-gray-sm { background: var(--gray-m); color: var(--black3); }
.pc-body { padding: 24px; flex: 1; display: flex; flex-direction: column; }
.pc-meta { display: flex; justify-content: space-between; align-items: center; margin-bottom: 12px; }
.pc-date { font-size: 11px; color: var(--gray); }
.pc-read-time { font-size: 11px; color: var(--gray); }
.pc-title { font-size: 19px; font-weight: 600; color: var(--black); line-height: 1.2; margin-bottom: 10px; flex: 1; }
.pc-excerpt { font-size: 13px; color: var(--black3); line-height: 1.6; margin-bottom: 16px; }
.pc-footer { display: flex; justify-content: space-between; align-items: center; margin-top: auto; padding-top: 16px; border-top: 1px solid var(--rule); }
.pc-author { display: flex; align-items: center; gap: 7px; }
.pc-av { width: 22px; height: 22px; border-radius: 50%; background: var(--blue); display: flex; align-items: center; justify-content: center; font-size: 8px; font-weight: 700; color: #fff; }
.pc-av-blk { background: var(--black); }
.pc-author-name { font-size: 11px; color: var(--black3); font-weight: 500; }
.pc-link { font-size: 11px; font-weight: 600; color: var(--blue); letter-spacing: .03em; }
.featured-post { display: grid; grid-template-columns: 1fr 1fr; border-bottom: 1px solid var(--rule); }
.fp-img { background: var(--black); min-height: 360px; display: flex; align-items: center; justify-content: center; position: relative; overflow: hidden; }
.fp-img img { width: 100%; height: 100%; object-fit: cover; }
.fp-featured-tag { position: absolute; top: 20px; left: 20px; background: var(--blue); color: #fff; font-size: 10px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; padding: 4px 10px; border-radius: 2px; }
.fp-body { padding: 48px; display: flex; flex-direction: column; justify-content: center; border-left: 1px solid var(--rule); }
.fp-meta { display: flex; gap: 16px; align-items: center; margin-bottom: 18px; flex-wrap: wrap; }
.fp-cat { font-size: 11px; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--blue); }
.fp-date { font-size: 12px; color: var(--gray); }
.fp-author-pill { display: flex; align-items: center; gap: 6px; margin-left: auto; }
.fp-avatar { width: 24px; height: 24px; border-radius: 50%; background: var(--blue); display: flex; align-items: center; justify-content: center; font-size: 9px; font-weight: 700; color: #fff; }
.fp-author-name { font-size: 12px; color: var(--black3); font-weight: 500; }
.fp-title { font-size: 30px; font-weight: 600; color: var(--black); line-height: 1.15; margin-bottom: 14px; }
.fp-excerpt { font-size: 14px; color: var(--black3); line-height: 1.72; margin-bottom: 24px; }
.fp-tags { display: flex; gap: 6px; flex-wrap: wrap; margin-bottom: 24px; }
.fp-tag { font-size: 11px; padding: 3px 9px; background: var(--gray-l); color: var(--black3); border-radius: 2px; }
.fp-read { font-size: 13px; font-weight: 600; color: var(--blue); display: flex; align-items: center; gap: 6px; }
.fp-read-time { font-size: 12px; color: var(--gray); font-weight: 400; margin-left: 8px; }
.post-list-item { display: grid; grid-template-columns: 80px 1fr auto; gap: 24px; align-items: center; padding: 20px 56px; border-bottom: 1px solid var(--rule); cursor: pointer; transition: background .15s; text-decoration: none; }
.post-list-item:hover { background: var(--gray-l); }
.pl-num { font-size: 28px; font-weight: 600; color: var(--gray-m); line-height: 1; }
.pl-meta { display: flex; gap: 12px; align-items: center; margin-bottom: 6px; }
.pl-cat { font-size: 10px; font-weight: 700; letter-spacing: .09em; text-transform: uppercase; color: var(--blue); }
.pl-date { font-size: 11px; color: var(--gray); }
.pl-title { font-size: 18px; font-weight: 600; color: var(--black); line-height: 1.2; margin-bottom: 4px; }
.pl-excerpt { font-size: 13px; color: var(--black3); line-height: 1.5; margin: 0; }
.pl-arrow { font-size: 18px; color: var(--gray-m); transition: color .15s; }
.post-list-item:hover .pl-arrow { color: var(--blue); }
.nl-inline { background: var(--black); padding: 40px 56px; display: grid; grid-template-columns: 1fr auto; gap: 48px; align-items: center; }
.nl-title { font-size: 24px; font-weight: 600; color: #fff; margin-bottom: 6px; line-height: 1.2; }
.nl-desc { font-size: 13px; color: rgba(255,255,255,.45); line-height: 1.55; margin: 0; }
.nl-form { display: flex; gap: 8px; }
.nl-input { width: 280px; padding: 11px 16px; border: 1px solid rgba(255,255,255,.15); border-radius: 3px; background: rgba(255,255,255,.06); font-family: var(--font); font-size: 13px; color: #fff; outline: none; }
.nl-input::placeholder { color: rgba(255,255,255,.3); }
.nl-input:focus { border-color: var(--blue); }
.nl-btn { background: var(--blue); color: #fff; border: none; padding: 11px 22px; border-radius: 3px; font-family: var(--font); font-size: 13px; font-weight: 600; cursor: pointer; white-space: nowrap; }

/* ─── ARTICLE ─────────────────────────────────────────── */
.art-hero { padding: 64px 56px 0; border-bottom: 1px solid var(--rule); }
.art-bc { font-size: 11px; letter-spacing: .1em; text-transform: uppercase; color: var(--gray); margin-bottom: 16px; }
.art-bc a { color: var(--black3); text-decoration: none; }
.art-cats { display: flex; gap: 8px; margin-bottom: 16px; }
.art-cat { font-size: 11px; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; padding: 4px 10px; background: var(--blue-l); color: var(--blue); border-radius: 2px; }
.art-h1 { font-size: clamp(30px, 4vw, 44px); font-weight: 600; color: var(--black); line-height: 1.08; margin-bottom: 20px; max-width: 760px; }
.art-deck { font-size: 17px; color: var(--black3); line-height: 1.65; max-width: 680px; margin-bottom: 32px; }
.art-byline { display: flex; align-items: center; gap: 16px; padding: 20px 0; border-top: 1px solid var(--rule); flex-wrap: wrap; }
.art-author { display: flex; align-items: center; gap: 10px; }
.art-av { width: 40px; height: 40px; border-radius: 50%; background: var(--blue); display: flex; align-items: center; justify-content: center; font-size: 14px; font-weight: 600; color: #fff; }
.art-author-name { font-size: 14px; font-weight: 600; color: var(--black); }
.art-author-role { font-size: 12px; color: var(--gray); }
.art-meta-right { display: flex; gap: 24px; align-items: center; margin-left: auto; flex-wrap: wrap; }
.art-meta-item { display: flex; flex-direction: column; align-items: flex-end; gap: 2px; }
.art-meta-label { font-size: 10px; text-transform: uppercase; letter-spacing: .08em; color: var(--gray); }
.art-meta-val { font-size: 13px; font-weight: 500; color: var(--black3); }
.art-layout { display: grid; grid-template-columns: 1fr 280px; gap: 64px; padding: 56px 56px 80px; align-items: start; }
.art-body h2 { font-size: 26px; font-weight: 600; color: var(--black); line-height: 1.2; margin: 44px 0 14px; }
.art-body h3 { font-size: 16px; font-weight: 600; color: var(--black); margin: 32px 0 10px; }
.art-body p { font-size: 15px; color: var(--black3); line-height: 1.8; margin-bottom: 20px; }
.art-body ul, .art-body ol { margin: 0 0 20px 0; padding-left: 0; list-style: none; }
.art-body li { font-size: 15px; color: var(--black3); line-height: 1.75; margin-bottom: 10px; padding-left: 20px; position: relative; }
.art-body li::before { content: '·'; position: absolute; left: 0; color: var(--blue); font-weight: 700; font-size: 18px; line-height: 1.4; }
.art-callout { background: var(--blue-l); border-left: 3px solid var(--blue); padding: 22px 24px; margin: 28px 0; }
.art-callout-title { font-size: 12px; font-weight: 700; letter-spacing: .08em; text-transform: uppercase; color: var(--blue); margin-bottom: 8px; }
.art-callout p { font-size: 14px; color: var(--black2); line-height: 1.65; margin-bottom: 0; }
.art-action { background: var(--black); padding: 24px; margin: 28px 0; display: grid; grid-template-columns: auto 1fr; gap: 16px; align-items: start; }
.art-action-icon { width: 36px; height: 36px; background: var(--blue); border-radius: 3px; display: flex; align-items: center; justify-content: center; flex-shrink: 0; }
.art-action-icon svg { width: 16px; height: 16px; fill: none; stroke: #fff; stroke-width: 2; }
.art-action-title { font-size: 13px; font-weight: 600; color: #fff; margin-bottom: 5px; }
.art-action p { font-size: 13px; color: rgba(255,255,255,.5); line-height: 1.55; margin-bottom: 0; }
.art-sidebar { position: sticky; top: 80px; }
.art-toc { background: var(--gray-l); border: 1px solid var(--rule); padding: 24px; margin-bottom: 16px; }
.art-toc-title { font-size: 11px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; color: var(--black); margin-bottom: 16px; }
.art-toc-item { padding: 8px 0; border-bottom: 1px solid var(--rule); font-size: 13px; color: var(--black3); line-height: 1.4; display: block; text-decoration: none; transition: color .15s; }
.art-toc-item:last-child { border-bottom: none; }
.art-toc-item:hover { color: var(--blue); }
.art-cta { background: var(--blue); padding: 24px; margin-bottom: 16px; }
.art-cta-title { font-size: 19px; font-weight: 600; color: #fff; margin-bottom: 8px; line-height: 1.25; }
.art-cta-desc { font-size: 12px; color: rgba(255,255,255,.65); line-height: 1.6; margin-bottom: 18px; }
.art-author-card { background: var(--gray-l); border: 1px solid var(--rule); padding: 24px; }
.art-author-card-top { display: flex; align-items: center; gap: 12px; margin-bottom: 14px; }
.art-author-card-av { width: 44px; height: 44px; border-radius: 50%; background: var(--blue); display: flex; align-items: center; justify-content: center; font-size: 15px; font-weight: 600; color: #fff; flex-shrink: 0; }
.art-author-card-name { font-size: 14px; font-weight: 600; color: var(--black); }
.art-author-card-role { font-size: 11px; color: var(--gray); }
.art-author-card-bio { font-size: 12px; color: var(--black3); line-height: 1.6; margin-bottom: 12px; }
.art-footer-cta { background: var(--black); padding: 64px 56px; display: grid; grid-template-columns: 1fr 1fr; gap: 56px; align-items: center; }
.afc-eyebrow { font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--blue); margin-bottom: 12px; }
.afc-title { font-size: clamp(26px, 3vw, 34px); font-weight: 600; color: #fff; line-height: 1.2; margin-bottom: 12px; }
.afc-desc { font-size: 14px; color: rgba(255,255,255,.5); line-height: 1.65; margin: 0; }
.afc-right { display: flex; flex-direction: column; gap: 14px; }
.afc-point { display: flex; gap: 12px; align-items: flex-start; font-size: 13px; color: rgba(255,255,255,.6); line-height: 1.5; }
.afc-dot { width: 18px; height: 18px; border-radius: 50%; background: var(--blue); display: flex; align-items: center; justify-content: center; font-size: 9px; color: #fff; font-weight: 700; flex-shrink: 0; margin-top: 1px; }

/* ─── RESPONSIVE ──────────────────────────────────────── */
@media (max-width: 900px) {
  .hp-hero, .page-hero-grid, .audit-cta, .founders, .models, .cs-body-grid, .art-layout, .blog-hero, .phil-strip { grid-template-columns: 1fr; }
  .hp-hero-right, .fcmo-box { display: none; }
  .section, .blog-hero, .art-hero, .art-layout, .cs-body-grid, .phil-strip { padding-left: 24px; padding-right: 24px; }
  #site-header .inner { padding: 16px 24px; }
  .site-nav { display: none; }
  .site-nav.open { display: flex; flex-direction: column; position: absolute; top: 100%; left: 0; right: 0; background: var(--white); border-bottom: 1px solid var(--rule); padding: 16px 24px; gap: 16px; }
  .menu-toggle { display: block; }
  .services-grid, .del-grid, .team-grid, .industries-grid, .cs-results, .pricing-cols, .tiers .tier { grid-template-columns: 1fr; }
  .tiers .tier { grid-template-columns: 1fr; }
  .tier-r { border-left: none; border-top: 1px solid var(--rule); justify-content: flex-start; }
  .testimonials, .compare { grid-template-columns: 1fr; }
  .post-grid { grid-template-columns: 1fr; }
  .featured-post { grid-template-columns: 1fr; }
  .footer-inner { grid-template-columns: 1fr; }
  .cat-filter, .reality-strip { padding-left: 24px; padding-right: 24px; }
  .nl-inline { grid-template-columns: 1fr; }
  .post-list-item { padding-left: 24px; padding-right: 24px; }
  #site-footer { padding: 40px 24px; }
  .ai-pov-strip { grid-template-columns: 1fr; }
}

/* ─── APPEARANCES STRIP (homepage) ───────────────────── */
.appearances-strip {
  display: grid;
  grid-template-columns: 280px 1fr;
  border-top: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
}
.ap-strip-left {
  padding: 48px 40px 48px 56px;
  border-right: 1px solid var(--rule);
  display: flex;
  flex-direction: column;
  justify-content: center;
}
.ap-strip-title {
  font-size: 20px;
  font-weight: 600;
  color: var(--black);
  line-height: 1.2;
  margin-bottom: 10px;
}
.ap-strip-desc {
  font-size: 13px;
  color: var(--black3);
  line-height: 1.65;
  margin-bottom: 20px;
}
.ap-strip-link {
  font-size: 12px;
  font-weight: 600;
  color: var(--blue);
  letter-spacing: .04em;
  text-decoration: none;
  text-transform: uppercase;
}
.ap-strip-link:hover { color: var(--blue-d); }
.ap-strip-items {
  display: grid;
  grid-template-columns: 1fr 1fr 1fr;
  gap: 1px;
  background: var(--rule);
}
.ap-item {
  background: var(--white);
  padding: 24px 28px;
  text-decoration: none;
  display: flex;
  flex-direction: column;
  gap: 6px;
  transition: background .15s;
  position: relative;
}
.ap-item:hover { background: var(--blue-l); }
.ap-item-outlet {
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--blue);
}
.ap-item-title {
  font-size: 13px;
  font-weight: 600;
  color: var(--black);
  line-height: 1.35;
  flex: 1;
}
.ap-item-type {
  font-size: 11px;
  color: var(--gray);
  display: flex;
  align-items: center;
  gap: 5px;
}
.ap-item-type::before {
  content: '';
  display: inline-block;
  width: 5px;
  height: 5px;
  border-radius: 50%;
  background: var(--gray-m);
}
.ap-item:hover .ap-item-type::before { background: var(--blue-m); }
.ap-item-arrow {
  position: absolute;
  top: 20px;
  right: 20px;
  font-size: 14px;
  color: var(--gray-m);
  transition: color .15s, transform .15s;
}
.ap-item:hover .ap-item-arrow { color: var(--blue); transform: translate(2px, -2px); }

/* ─── APPEARANCES PAGE ────────────────────────────────── */
.ap-page-hero {
  padding: 72px 56px 60px;
  border-bottom: 1px solid var(--rule);
  display: grid;
  grid-template-columns: 1fr 380px;
  gap: 64px;
  align-items: center;
}
.ap-speaker-card {
  background: var(--black);
  padding: 36px;
  display: flex;
  flex-direction: column;
  gap: 20px;
}
.ap-speaker-row {
  display: flex;
  align-items: center;
  gap: 16px;
  padding-bottom: 20px;
  border-bottom: 1px solid rgba(255,255,255,.08);
}
.ap-speaker-row:last-child { border-bottom: none; padding-bottom: 0; }
.ap-speaker-av {
  width: 52px;
  height: 52px;
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 18px;
  font-weight: 600;
  color: #fff;
  flex-shrink: 0;
}
.ap-speaker-name { font-size: 15px; font-weight: 600; color: #fff; margin-bottom: 3px; }
.ap-speaker-role { font-size: 12px; color: rgba(255,255,255,.4); }
.ap-speaker-topics { display: flex; flex-wrap: wrap; gap: 5px; margin-top: 8px; }
.ap-speaker-tag {
  font-size: 10px;
  padding: 3px 8px;
  background: rgba(63,99,240,.25);
  color: #7da8ff;
  border-radius: 2px;
  font-weight: 500;
}
.ap-invite-bar {
  background: var(--blue);
  padding: 28px 56px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 32px;
}
.ap-invite-text {
  font-size: 15px;
  font-weight: 500;
  color: rgba(255,255,255,.85);
}
.ap-invite-text strong { color: #fff; font-weight: 600; }
.ap-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--rule);
  border: 1px solid var(--rule);
}
.ap-card {
  background: var(--white);
  padding: 32px 28px;
  display: flex;
  flex-direction: column;
  text-decoration: none;
  transition: background .15s;
}
.ap-card:hover { background: var(--gray-l); }
.ap-card-top {
  display: flex;
  align-items: center;
  justify-content: space-between;
  margin-bottom: 16px;
}
.ap-card-outlet {
  font-size: 10px;
  font-weight: 700;
  letter-spacing: .1em;
  text-transform: uppercase;
  color: var(--blue);
}
.ap-card-type {
  font-size: 10px;
  font-weight: 600;
  padding: 3px 8px;
  border-radius: 2px;
  letter-spacing: .06em;
  text-transform: uppercase;
}
.type-webinar { background: var(--blue-l); color: var(--blue); }
.type-panel   { background: var(--black); color: #fff; }
.type-podcast { background: var(--gray-l); color: var(--black3); }
.ap-card-title {
  font-size: 17px;
  font-weight: 600;
  color: var(--black);
  line-height: 1.3;
  margin-bottom: 12px;
  flex: 1;
}
.ap-card-desc {
  font-size: 13px;
  color: var(--black3);
  line-height: 1.6;
  margin-bottom: 20px;
}
.ap-card-footer {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding-top: 16px;
  border-top: 1px solid var(--rule);
  margin-top: auto;
}
.ap-card-speaker {
  display: flex;
  align-items: center;
  gap: 7px;
  font-size: 12px;
  color: var(--black3);
  font-weight: 500;
}
.ap-card-av {
  width: 22px;
  height: 22px;
  border-radius: 50%;
  background: var(--blue);
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 8px;
  font-weight: 700;
  color: #fff;
}
.ap-card-link {
  font-size: 11px;
  font-weight: 600;
  color: var(--blue);
  letter-spacing: .03em;
}
.ap-topics {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--rule);
  border: 1px solid var(--rule);
  margin-top: 48px;
}
.ap-topic {
  background: var(--white);
  padding: 28px 24px;
}
.ap-topic-icon {
  width: 28px;
  height: 28px;
  background: var(--blue);
  border-radius: 3px;
  display: flex;
  align-items: center;
  justify-content: center;
  margin-bottom: 12px;
}
.ap-topic-icon svg { width: 14px; height: 14px; fill: none; stroke: #fff; stroke-width: 2; }
.ap-topic-title { font-size: 14px; font-weight: 600; color: var(--black); margin-bottom: 6px; }
.ap-topic-desc  { font-size: 12px; color: var(--gray); line-height: 1.5; margin: 0; }

@media (max-width: 900px) {
  .appearances-strip { grid-template-columns: 1fr; }
  .ap-strip-left { padding: 32px 24px; border-right: none; border-bottom: 1px solid var(--rule); }
  .ap-strip-items { grid-template-columns: 1fr; }
  .ap-page-hero { grid-template-columns: 1fr; }
  .ap-grid { grid-template-columns: 1fr; }
  .ap-topics { grid-template-columns: 1fr; }
  .ap-invite-bar { flex-direction: column; align-items: flex-start; }
}

/* ─── LOGO ────────────────────────────────────────────── */
.site-logo { display: flex; align-items: center; justify-content: flex-start; margin-right: auto; text-decoration: none; flex-shrink: 0; }
.site-logo-img {
  display: block;
  height: 44px;
  width: 44px;
  object-fit: contain;
  border-radius: 4px;
}
.site-logo .custom-logo { height: 44px; width: auto; max-height: 44px; display: block; }

/* ─── INDUSTRIES (icon cards) ─────────────────────────── */
.industries-grid-7 {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 16px;
  margin-top: 48px;
}
.industries-grid-7 .ind-card:nth-child(5) { grid-column: auto; }
.ind-card {
  background: var(--white);
  border: 1px solid var(--rule);
  border-radius: 8px;
  padding: 26px 24px 28px;
  display: flex;
  flex-direction: column;
  gap: 14px;
  transition: border-color .15s, box-shadow .15s, transform .15s;
}
.ind-card:hover {
  border-color: var(--blue);
  box-shadow: 0 6px 20px rgba(0,0,0,.06);
  transform: translateY(-2px);
}
.ind-card.ind-wide { grid-column: span 1; }
.ind-icon {
  width: 44px; height: 44px;
  display: flex; align-items: center; justify-content: center;
  border-radius: 8px;
  background: var(--blue-l);
  color: var(--blue);
  flex-shrink: 0;
}
.ind-icon svg { width: 22px; height: 22px; display: block; }
.ind-name { font-size: 15px; font-weight: 600; color: var(--black); margin-bottom: 0; line-height: 1.3; }
.ind-desc { font-size: 12.5px; color: var(--gray); line-height: 1.6; margin: 0; }

@media(max-width:1100px){
  .industries-grid-7 { grid-template-columns: repeat(2, 1fr); }
}
@media(max-width:560px){
  .industries-grid-7 { grid-template-columns: 1fr; }
}

/* ─── LOGO IMAGE ──────────────────────────────────────── */
.site-logo { display:flex; align-items:center; justify-content:flex-start; margin-right:auto; text-decoration:none; }
.site-logo-img {
  display: block !important;
  width: 44px !important;
  height: 44px !important;
  max-height: 44px;
  border-radius: 4px;
  object-fit: contain;
}
.site-logo .custom-logo {
  display: block;
  max-height: 44px;
  width: auto;
}